Manufacturing companies are exposed to constant competitive pressure, which is intensified by ever shorter innovation cycles and growing customer requirements. It is therefore important for companies to decide how they want to develop their processes and structures so that they can continue to pursue the direction once it has been set as well as possible.
Once the fundamental goals have been set, companies design the concrete steps along the way as part of technology planning. They must answer the question of which technologies they want to use, where and at what point in time development projects are required, and how these must be organized. After all, the overriding task is to better meet customer demands in the future in order to increase sales and market share in this way.
Roadmapping as a visual representation of the development paths of products, services and technologies provides companies with a guide. With a clear roadmapping process, it is possible to systematically plan the future use of technology and coordinate it with the product roadmap. The roadmap creates cross-divisional transparency within the company and helps to synchronize technological activities.
Fraunhofer IPT supports you in analyzing and evaluating alternatives to existing product and production technologies, sets up the roadmapping process together with you and visualizes the results.